Robinhood reports $25M revenue from Trump accounts in Q2 as program draws 7 million sign-ups

Robinhood just found a revenue stream that even its harshest critics didn’t see coming: the federal government.

The brokerage reported $25 million in Q2 2026 revenue from so-called Trump Accounts, the federally backed investment program for minors that launched in early July. The program attracted over 7 million sign-ups and approximately $1.5 billion in deposited assets within weeks of going live.

The numbers behind the new accounts

Robinhood’s Q2 2026 earnings, released July 29, painted a picture of a company firing on multiple cylinders. Total net revenues hit a record $1.31 billion, a 32% increase year-over-year. Net income came in at $573 million.

But the standout narrative was the Trump Accounts contribution. The $25 million in revenue from the program fed into a broader “other revenues” category that totaled $143 million for the quarter, up 54% compared to the same period last year.

Here’s how the program works. Eligible minors born between 2025 and 2028 receive a $1,000 government seed contribution for tax-deferred investing. Robinhood serves as the broker and initial trustee, operating in collaboration with the US Treasury and BNY Mellon.

The accounts launched between July 4 and July 6, meaning Robinhood captured barely a month of activity in Q2. The $25 million figure represents what is essentially a partial quarter of revenue from a program still in its infancy.

Robinhood has said it invested $100 million in 2026 to build out the operational infrastructure for these accounts, running them on a cost-plus basis. Management has indicated it expects revenues to surpass those costs going forward.

Why Robinhood won this contract

Robinhood’s entire brand identity has been built around democratizing finance and making investing accessible to first-time participants. A program literally designed to give children their first investment account fits that mission directly.

The partnership with BNY Mellon, one of the oldest and most established financial institutions in the country, adds institutional credibility to the arrangement. Robinhood handles the customer-facing brokerage side while BNY Mellon provides custodial and back-office infrastructure.

Seven million sign-ups in a matter of weeks is a staggering adoption rate. The $1.5 billion in deposited assets also matters. At roughly $214 per account on average beyond the initial $1,000 seed, parents and guardians are clearly adding their own money to these accounts.

What this means for investors

If Robinhood generated $25 million from what was effectively three to four weeks of Trump Account operations, the annualized run rate could be substantially higher once the program matures. Every child born in the US between 2025 and 2028 becomes a potential account holder, and each year’s birth cohort adds another wave of government-funded $1,000 deposits flowing through Robinhood’s platform.

There are risks worth watching. Government contracts can be politically volatile. The cost-plus revenue model also means margins could compress if operational expenses run higher than projected, particularly as the program scales to accommodate millions more accounts in subsequent birth cohorts.